I’m happy to stick my neck out and say that gamification is about engagement more than it is about leaderboards and marketing….
A recent consumer insights report from Recyclebank, Google Analytics and ROI Research looked at exactly how gaming elements have been used to motivate green behaviours both online and offline with […]
SAP’s Mario Herger speaks about Gamification’s “Green Promise” at the latest IF11 Conference. Mario Herger, a Technology Strategist & Community Manager at SAP Labs, who talks about how gamification can […]
The gamification of our daily lives is something that we’re seeing more and more of in apps and websites. Checking in on Foursquare gives you badges and lofty titles. Empire […]
CloudCaptive’s UserInfuser platform is a powerful tool designed to drive the engagement of your site’s visitors through the use of game mechanics. The platform allows you to utilize gaming elements […]
In a recent blog, Gartner analyst Jonah Kowall imagined how an IT operations center, run along gamification lines, would cope with a systems-failure alert. Each issue would be awarded a […]
As the holiday season approaches, you’re going to see a lot of big budget video games get massive marketing pushes, from the latest Modern Warfare and Battlefield games to Gears […]