I’m reading a lot of buzz about gamifying your website, marketing campaigns and customer engagement models, applying the mechanics of gameplaying in order to enrich the consumer experience and the […]
Gartner recently named gamification to its annual Hype Cycle of Emerging Technologies list, boosting gamification’s credibility as a respected business technology. It’s significant that gamification is already perched near the peak of the […]
GSummit is the world’s only event showcasing the ways in which a broad range of industries leverage the art and science of video games to enhance customer engagement, brand loyalty, […]
Gamification has come under some fire from gamers recently, specifically since this post from Ian Bogost (since republished in The Atlantic). It could be the beginning of a backlash against the use of video games […]
A new app tracks all of your meals, transforms healthful eating into a game, and aims to turn your daily diet into a social activity. The brainchild of an Amsterdam-based […]
To the uninitiated, hacker culture commands a mysterious allure. It’s a world filled with shadowy aliases and technical jargon. In this secret underground, libertarian warriors — or infantile nihilists, depending […]
The corporate market for gamification is projected to grow from $100m in 2010 to $2.8b by 2016.
By 2014 70% of corporates are expected to have adopted ramification.
According to Gartner, 50% of corporate processes are expected to be gamified, with a vibrant market emerging to facilitate this.